Onitsuka Tiger opens in Davao City


Onitsuka Tiger is Japan’s first sports shoe brand that was founded By Kihachiro Onitsuka in 1949 and is Asics premium heritage range.

It began with a commitment on promoting youth health, and has gone on to play a part in most major Olympics Games. The famous Tiger stripes are synonymous with sporting triumph.

The legend lives on today in the fusion of Japanese Heritage and contemporary design. The spirit of Onitsuka Tiger is reflected in each collection of unique shoes, apparel and accessories.



Finally last August 2016, Onitsuka Tiger has opened its first physical store in Davao city. Located at the 2nd Flr. of Abreeza Ayala Malls, beside Wrangler.

Onitsuka Tiger History:


IN 1966 DURING THE PRE-OLYMPIC TRIALS, ONITSUKA TIGER INTRODUCED A SHOE - FORMERLY KNOWN AS THE LIMBER - ADORNED WITH THE DISTINCTIVE CROSSED STRIPES THAT ARE NOW SYNONYMOUS WITH THE BRAND. TWO YEARS LATER THEY WOULD GARNER GLOBAL ATTENTION DURING THE MEXICO OLYMPIC GAMES AND THE SHOE WOULD SOON BE RENAMED THE MEXICO 66. NEARLY 50 YEARS LATER, THE MEXICO 66 REMAINS AS ICONIC AS IT DID WHEN IT FIRST DEBUTED.

THE MEXICO 66 ICON PACK CELEBRATES THE MODEL’S ICONIC STATUS AND FEATURES A FEW NEW DESIGN DETAILS: FULL GRAIN LEATHER, GOLD FOIL SIDE LOGO AND THE MEXICO 66 LOGO PRINTED ON THE SOCKLINER.


Brand Characteristics

- Japanese not American
- Quietly confident not arrogant
- Authentic and Original
- Feels special precious
- Surprising and creative
- Colorful
- Minimalist, no waste
- An appreciation of design, confident in their own style rather than following fashion.




Here's a sneak peek of what you can see inside the newest Onitsuka Tiger - Davao store.














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